Monzo Product Principles

Monzo's product principles focus on building scalable platforms that enable teams to perform at the speed of thought, with emphasis on learning, measurement, and empowering users through consistent, trustworthy experiences.

  1. Care about our platform contributors

    Build extensible platforms that are inclusive and accessible to many contributors, focusing on technical solutions while maintaining strong developer experience.

  2. Optimise for learning with simple solutions

    Focus on building the simplest thing to generate data and knowledge for better decisions, using MVPs as Minimum Viable Prototypes to learn before investing in automation.

  3. Prove it

    Test and measure everything built with quantitative or qualitative data, building in data gathering capabilities from the start to prove the right thing was built.

  4. Teach, guide, and empower

    Design solutions that reduce mistakes and increase confidence, embedding training and customizing user experience automatically while allowing personalization.

  5. Let consistency and patterns build trust

    Build predictable products with high conceptual integrity that let users develop reliable mental models for intuitive navigation and confident action.

  6. Keep the big picture in mind

    Focus on outcomes and workflows rather than feature aggregation, ensuring holistic and consistent experiences that don’t decrease usability through poor integration.

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