Principles of pervasive retail application design

The findings presented on this site identify fundamental principles for designing applications for computationally-enhanced retail environments. These principles are distilled from over two hundred research studies and papers on pervasive technology, human-computer interaction, ubiquitous computing, retail strategy, inclusive design, and related fields.

Define the Actionable Context
Earn Their Trust
Give them what the real world can't
Reduce complexity of the physical environment
Let them focus on the real-world
Emulate & augment the direct product experience
Keep the shopper moving
Put the shoppers in control
Design for hyper-relevant experiences
Be fun, smart, attentive and efficient

Help needed for "Principles of pervasive retail application design"!

The following is missing from this set of principles:

Summary: Each design principle can have a brief summary, these could be a couple of lines or a detailed paragraph outlining how this principle is used or measured, e.g.

- principle: Strive to be universal
summary: Our aim is to be a resource that is helpful to everyone. We do this by strictly adhering to principles of progressive enhancement…

Tip! You may be able to find the missing information at the source URL:
http://pervasiveretaildesign.com/.

It would be great if you could contribute and update this set of principles with anything that's missing!

Define the Actionable Context

Earn Their Trust

Give them what the real world can't

Reduce complexity of the physical environment

Let them focus on the real-world

Emulate & augment the direct product experience

Keep the shopper moving

Put the shoppers in control

Design for hyper-relevant experiences

Be fun, smart, attentive and efficient