Clean Forest Consulting

Noam Eppel's consulting framework emphasizing usability, open-source solutions, and user-centered design principles for creating effective digital products.

  1. Usability is everything. Focus on the user and all will be well.

  2. We use open source, non-proprietary systems. No vendor lock-in.

  3. Is it any wonder that the two hottest technology companies – Google and Apple – are iconically known for their simplicity. Customers want elegant and simple solutions which work well.

  4. It is better to release a great new website today, than a “perfect” website next month. The best websites are released early, and are constantly evolving.

  5. What is the secret behind our success? Bad consultants make money off their clients, great consultants make money for their clients. That's it. That's the whole secret.

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