10 Principles For Design In The Age Of AI
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Design solves an important human problem
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Design is context specific (it doesn’t follow historical cliches)
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Design enhances human ability (without replacing the human)
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Good design works for everyone, everyday
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Good tech and design is discreet
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Good design is a platform that grows with needs and opportunities
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Good design brings about products and services that build long-term relationships (but don’t create emotional dependency)
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Good technology design learns and predicts human behaviour
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Good design accelerates new ideas
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Good design removes complexity from life